DHBW Prof Campus Insights

DHBW Prof Campus Insights is a digital media and storytelling format founded and produced by Prof. Dr. Zeynep Tuncer. The initiative provides authentic insights into academic life, innovative teaching, interdisciplinary collaboration, and real-world student projects at DHBW Mannheim. Through reels, short videos, interviews, behind-the-scenes content, and project showcases, the format highlights the people and ideas shaping the university environment — including professors, students, researchers, partner companies, and external collaborators. The initiative focuses on:

insights from professors and academic staff,
innovative teaching approaches and digital education,
interdisciplinary student projects,
collaborations with companies and institutions,
research, UX, AI, accessibility, and future skills,
as well as creative media productions and campus experiences.

The goal is to make academic work more transparent, relatable, and accessible while strengthening the connection between higher education, industry, and society. Many featured projects are developed in collaboration with students and partner organizations, reflecting the practice-oriented learning culture of DHBW. A special focus is placed on authentic storytelling and showcasing the real processes behind innovation, creativity, and collaboration within higher education. Several productions are developed within the U38 Media Lab — a multidisciplinary environment for digital media production, experimentation, and creative collaboration.
Vision
DHBW Prof Campus Insights aims to create a modern and human-centered perspective on higher education by combining academic expertise, digital communication, creativity, and real-world impact.

What does the German Armed Forces have to do with a professor with a migration background and Muslim faith?

More than some people might think. In my teaching at DHBW Mannheim, I believe students should not only gain theoretical knowledge, but also work on projects with real societal impact. That is why we collaborate with organizations and companies ranging from John Deere and RTL Deutschland to the Bundeswehr. Together with my Digital Media students, we redesigned the Bundeswehr’s “Network of Help” platform from a UX/UI perspective — making it more accessible, understandable, and user-centered. Because good digital solutions are not just about aesthetics. They can help people find support faster, reduce barriers, and create real societal impact. For me, this collaboration represents responsibility, respect, and the importance of connecting higher education with real-world challenges and people who serve society every day.
A special thank you to Captain Stephan Küttler as well as Matthias Kugler, Head of Division and Advisor SK III 5 Care and Welfare at the German Federal Ministry of Defence, and to my Digital Media students for the excellent collaboration ♥️

Endless scrolling

You just wanted to check your phone for a minute.
Now an hour is gone. 👀
🤯 Endless scrolling
🤯 Infinite content
🤯 “Just one more video…”
That is not an accident.
That is infinite scroll.
Together with Prof. Dr. Gerald Lembke and Kim Lucy Endler, we explored how digital platforms are designed to capture attention — and why Digital Wellbeing matters more than ever.
💭 When was the last time you spent one hour thinking deeply without scrolling?
Special thanks to Gerald Lembke and Kim Lucy Endler for the collaboration 🙌
#UXDesign #DigitalWellbeing #AttentionEconomy #InfiniteScroll #DHBW

She is to blame.

When women experience violence.
When they build careers.
When they do not have children.
When they do.
When they take on care work.
Or simply because of how they look.
Victim blaming is not an individual issue. It is a societal narrative repeated across generations. For International Women’s Day, we created the short video:
“She is to blame! A centuries-old story.” Together with Prof. Dr. Sabine Moebs and Kim Lucy Endler, we explored how these narratives continue across different areas of society. 💜 Stronger together: Women shaping knowledge, equity, and the future.
#InternationalWomensDay #GenderEquality #StopVictimBlaming #WomenInScience #DHBW #Empowerment